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Britannia Industries moves up on planning to add 50 new products by next fiscal

  • Feb-14-2018
  • 14 Hrs IST

Britannia Industries is currently trading at Rs. 4772.00, up by 5.45 points or 0.11% from its previous closing of Rs. 4766.55 on the BSE.

The scrip opened at Rs. 4866.00 and has touched a high and low of Rs. 4870.00 and Rs. 4762.50 respectively. So far 28232 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 2 has touched a 52 week high of Rs. 4963.70 on 08-Dec-2017 and a 52 week low of Rs. 3052.00 on 07-Mar-2017.

Last one week high and low of the scrip stood at Rs. 4870.00 and Rs. 4,493.50 respectively. The current market cap of the company is Rs. 57312.64 crore.

The promoters holding in the company stood at 50.70%, while Institutions and Non-Institutions held 29.52% and 19.78% respectively.

Britannia Industries is planning to launch around 50 new products by the end of next financial year. The products will be launched under its existing as well as new categories in an effort to be a total food company.

The company will launch dairy products and croissants by October-November this year through its joint venture with Greek cakes and confectionery major Chipita.

Britannia Industries, one of the India’s biggest brands of the country, has a market share of over 33%. More-than-a-century old Britannia has launched big brands in FMCG Segment. The company is expanding its customer base by launching new products and renovating existing ones.